This report shows the overall demand to book a property on the given night selected based upon the Stay Date. The Stay Date refers to leads that have arrived or are arriving on that particular night but have yet to depart. This report shows the overall # of leads that requested to stay on each particular stay date and whether or not it ended up converting into a booking or ended up not being booked. Included in this report is the full breakdown of reasons the sale was lost. Optionally the user can view lost reasons as the Total (by default) or by Percentage based upon the Report View filter.
|Stay Start Date||Date||Yes||The start date range of when the lead is staying on the property. The leads arrival date is prior to or on the start date and the leads departure date is after this date.|
|Stay End Date||Date||Yes||The end date range of when the lead is staying on the property.|
|Contact Start Date||Date||No||The start date range of when the lead or sale was first created.|
|Contact End Date||Date||No||The end date range of when the lead or sale was first created.|
|Report View||Single Select||No||Allows the user to view the Lost Reasons by Totals (default) or by Percentage.|
|Agents||Multi-Select||No||The name of the agent that the lead or sale was associated with.|
|Teams||Multi-Select||No||The name of the team that the lead or sale was associated with.|
|Campaigns||Multi-Select||No||The name of the campaign that the lead or sale was associated with.|
|Brand||Multi-Select||No||The name of the brand that the lead or sale was associated with.|
|Column Name||Data Type||Description||Example|
|Night||Date||The Stay Date for all leads/sales that are between their arrival date and departure date.||Mar 1, 2018|
|Day of Week||String||The day of the week that the Stay Date occurred on.||Thursday|
|# of Nights||Number||The total number of unique leads that were inquiring on a stay date of this night.||424|
|Leads Booked Total||Number||The total number of leads that are booked to stay on this particular night.||134|
|Conversion Rate||Percent||The percent of leads that ended up booking of those that inquired.||31.60%|
|Leads Not Booked Total||Number||The total number of leads that did not end up booking this particular night.||290|
|Lost Rate||Percent||The percent of leads that ended up not booking of those that inquired.||68.40%|
|Lost Reasons||Number/Percent||If a lead was lost on this stay date, view all of the lost reasons and the total number or percent.||Multiple Values|
Frequently Asked Questions
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